D2 - Crisis Mode © is a crisis management software that provides destinations with data-driven research analysis during and after any crisis
The D2 – Crisis Mode © software provides in-depth crisis impact analysis on the tourism, investment, export, talent attraction industries, and the general reputation of destinations. It can be helpful for Covid-19 pandemics, catastrophes, or political crisis management and more.
By using this crisis management software, governments and institutions, who manage a tourism promotion, FDI attraction, trade promotion, talent attraction or general reputation management of a Country, Region, or City, will be able to take better and data-based strategic decisions.
Crisis research data, presented in an interactive and comprehensive way
How to measure crisis impact on a destination? Here are some examples of the D2 - Crisis Mode © software features and indicators used to quantify and measure any crisis impact on destinations in tourism, investment, export, talent and general reputation fields.
Crisis management perceptions
Learn about your destination Brand(0) (Brand nought) performance. That is an effective way to analyze any crisis (for example, Covid-19 pandemics, political crisis, catastrophes etc.) impact on your destination’s tourism, investment, export, talent, and general reputation fields. And to evaluate if your National, Regional, or City government way of managing the crisis affects the appeal and reputation of your destination.
Crisis sensitivity
Analyse how any crisis (Covid-19 pandemics, political crisis, catastrophes etc.) related topics (brandtags) affect your destination. This dashboard will allow you to understand the size of the demand, monthly evolution, benchmark, most popular brandtags, and target markets.
The appeal of a destination
Measure the level of appeal and demand towards your destination (monthly evolution).
Scenario analysis for crisis management
Understand how any crisis (Covid-19 pandemics, political crisis, catastrophes, etc.) affects your destination’s future economic development scenarios. These perceptions will be linked to the digital identity of each (new) preference and safety requirements.
Crisis digital footprint
Understand how digital articles related to the crisis appear on your target audience searches on the top pages of search engines. The crisis software offer results concerning each content provider (contributor) and precise hyperlinks to the articles.
Market forecast
By using analytics in a crisis situations, you’ll be able to understand economic forecasts based on predictive scenarios.
Sentiment analysis
Understand which words appear the most on the top pages of search engines (Google, Baidu etc.) when your target audience search about your Country, Region, or City tourism, investment opportunities, export, talent (live, work, study) or general reputation related topics.
Three software has been used to develop D2 - Crisis Mode ©
The following calculations and assumptions are used in D2 - Crisis Mode © to create a support tool for any Country, Region, or City government, promotion organization, DMO, IPA, and other institution during and after any crisis:
The software gathers historical data on any search performed by global citizens towards any Country, Region, or City.
The software screens and processes results (texts, images and videos) from search engines.
The software runs automated surveys in desired markets with a 100% accuracy rate on the target audience profiles.
Take advantage of the in-depth data analysis and predictions
Here are some examples of how the D2 - Crisis Mode © data can provide intelligence and competitive advantage for your organisation.
Measurement
Measure your target audience current perceptions and opinions.
Data-based decisions
Make data-based decisions rather than relying on feelings or opinions.
Strategic positioning
Adjust quickly to the crisis and be ahead of the competition.
Product definition
Identify the customer's NEW preferences and product offerings.
Not convinced?
Book a free software presentation and consultation with our experts.
D2 - Crisis Mode © tool is available within 5 different dimensions
In addition, TAILORED solutions that fit your budget and specific needs are available.
Subscription details
This is exactly what you will get in any solution you subscribe to:
Personal training
for the software functionalities via conference call.
Yearly subscription
to the Web Access with 5 users and passwords.
Customisation
target markets and competitors of your choice + any selected add-on.
24/7 support
and technical assistance during the yearly subscription.
D2 - Crisis Mode © software pricing
Please request a quotation or book a free meeting with our experts and briefly explain the goals of your required research. We'll then come back to you with a tailored proposal.
Our experts will:
- Discuss your case and business needs to analyse crisis impact on the Country, Region, or City.
- Present you the software and its functionalities.
- Explain how deep consumer insights can improve your existing goals.
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Book e-meeting with our experts
Discover how this crisis analysis tool can help you understand any crisis (Covid-19 pandemics, political crisis, catastrophes etc.) impact on the tourism, investment, export, talent and reputation fields. Complete the form to book a free consultation.