D2 - Analytics Research Software for Destinations

used by many governments all around the world since 2015

D2 – Analytics marketing research for destinations are developed to take advantage of the insights that big data can reveal about global citizen digital behaviour and the decision-making process towards any Country, Region or City. We provide four in-depth research tools, specialized in fields such as Tourism Promotion, Investment Promotion, Export Promotion, Talent Attraction and General Reputation of a place. D2 software includes D2 – Digital Demand © providing search volume analysis and demand analytics towards your destination; D2 – Digital Supply © search engine listening tool demonstrating the digital identity of destinations; D2 – Crisis Mode © measuring any crisis (for example, Covid-19 pandemics, political crisis, catastrophes etc.) impact on the Country, Region or City reputation and brand as well as on the tourism, investment, export or talent attraction industries; D2 – Live Quanti © fast and precise digital questionnaire tool. Please find out more about each product below or contact us for detailed information.

Choose your dimension

and get to know the solutions that are right for you

What type of touristic information and activities are Tourists searching for?

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Which places are Students and Workers searching for living, working or studying?

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Which locations and business opportunities are most searched by Foreign Investors?

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How do politics and cultural heritage affect the reputation of a place?

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Which type of products and services are Business People searching for?

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What are you interested in understanding? Tell us so we can help you.

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Committed to research

Research about destinations and places fascinates us, and we conduct them with the utmost zeal and precision. Our years of experience working with national, regional and city institution marketing, digital, strategy, and research departments have helped us develop destination promotion industry-relevant research available here for free, for your inspiration, ideas, and development.

Following the trends and curiosity, our latest research concerns the topic of the Covid-19 pandemic impact on tourist behaviours and nation brands.

Also, frequently, we publish the Digital Country Index and Digital City Index, which measure the interest and performance of countries and cities in the areas of Tourism, Investment, Export, Talent and General reputation. The result clearly indicates a Country Brand or City brand appeal.

Our research partner is a world-known strategic nation branding and city branding consultancy Bloom Consulting.

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Many Countries, Regions and Cities use D2 - Analytics digital place brand research (full list of our clients here) that helps them to make informed, data-driven strategic marketing and promotion decisions.

Be one of them!

20+

COUNTRIES

10+

REGIONS

10+

CITIES