D2 - Analytics research software for destination promotion is available in custom versions
It’s possible to:
- Add more than one dimension (tourism, investment, export, talent, reputation).
- Add more than one product (D2 – Digital Demand ©, D2 – Digital Supply ©, D2 – Live Quanti ©).
- Add more target markets (D2 – Digital Demand ©, D2 – Digital Supply ©).
- Add more competitors (D2 – Digital Demand ©).
- Customize the dashboard look.
- And more.
Contact us for more information about the opportunities.
D2 – Analytics destination management software gathers specific information related to your industry. This may be searches performed by your potential clients, digital content about or related to your destination, surveys of your target audience, etc. We are providing you with verified information, organized in interactive dashboards, easy to navigate and comprehend.
Explore what people are searching, finding, and thinking about your destination!
Who is it for?
Country
Region
City
Since 2015, D2 – Analytics has assisted many destination promotion organizations worldwide in the digital market research field. With the help of our in-depth and detailed data, we have helped destination promotion managers better understand their target audiences and competitors. Moreover, to operate in a focused manner to achieve success in promoting the destination or attracting people or services to their Country, Region, or City.
D2 - Analytics products
Market research tools for DESTINATIONS
Contact us for product customization options.
What? When? Where? People are searching about your Country, Region, or City on search engines.
The software gathers and analyzes the big data of online searches performed by your target audience. Everything that they are searching online for any Country, Region, or City. Understand what, when, and from where your target audience is looking in the most popular search engines. Use this data for your destination marketing strategy and action plan adjustments.
What do people find when they search about your destination on search engines?
With this Country, Region, and City market research software, you can easily identify what people are finding when they search about you on search engines. You can also understand how well your official website's articles are indexed on search engines, and what the most important content creators say about you (those can be bloggers, news portals, guides etc.), and much more. Understand if your digital identity fits your strategy, and change what may not fit.
What does your target audience think about your destination or your competitors?
With our questionnaire software for destination market research, we can send tailored digital surveys to the precise target markets and understand their perceptions of your Country, Region, or City. This tool allows destinations to understand specific issues about their target audience opinions and behaviors. The results are displayed in interactive dashboards.
How crises affected your industry? What are the future forecasts?
A crisis management tool that gives you a deep analysis of any crisis (political, catastrophes, pandemics etc.) impact on your destination. It indicates how to navigate through the crises as well as predicts the size of your future potential target market. Understand how the crisis has changed the behavior and intentions of your target audience towards your destination and use this data to your advantage.